We'll transform your ideas into unique digital experiences
Outlining the product's flow
We develop Low-fi wireframes early to outline the application flow before adding any visual design and content.
Wireframes allow us to get approval on the key features, information hierarchy, and overall navigation, giving confidence in moving forward.
Through wireframes, we explore possible approaches by playing with different flows without significant compromise.
Checking in on requirements
After completing the wireframes, we are able to evaluate important aspects of the project together with our clients.
Study different approaches and identify usability issues
Define the app's information hierarchy
Validate and iterate the entire product flow
Outline all the design and development requirements
Defining a visual direction
The main goal in this phase is to define the visual direction of the interface. The process consists of selecting a few main screens and working on top of it, following brand guidelines until we achieve the desired look and feel for the application.
Due to its creative nature, this process is usually very iterative, and we often collaborate with our clients for quick feedback.
Designing every detail
Then, we proceed with assembling and designing all screens, for desktop or for any responsive version. Addressing every interaction, every illustration, and every icon.
From error to success messages, loading to confirmation states, branding, every detail counts to achieve a well-crafted final product.
This is usually the longest phase in our design process. The level of detail we put into every element of the Interface gets reflected in the consistent quality we aim to achieve.
Organizing and structuring
The last phase in our process is creating a Design System. It's about organizing and structuring all components used in the UI and its style guide to hand over to the developers. In the end, it helps ensure a high-quality delivery to our clients.
Above everything else, we focus on solving real user problems through engaging and unique experiences. We want people to use our products and say "wow, this is really cool".
Moving over to development
After getting validation on the app's final design and flow, we hand over all design assets to the development team.See software engineering